The Small Business Barometer

See what the answers mean for your business.

Take a closer look at money, customers, the way work gets done and how much depends on you. Bring those answers together and you have a better starting point for deciding what needs attention.

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Inside the analysis · fictional workshop example

What an answer can reveal.

A score is a starting point. The value comes from examining the explanation and deciding what to do next.

01 · What the owner tells us

“The team still comes to me for routine decisions.”

The owner also reports that staff lack agreed decision authority. The service adviser handles bookings, but routine quote variations still need the owner’s approval.

02 · What that suggests

The bottleneck may be authority.

These answers point towards unclear decision boundaries as a possible cause of owner interruptions. Training alone may leave the same approval queue in place.

03 · Why it matters

Small approvals can consume the day.

When ordinary work waits for one person, customers may wait too. The owner has less time for work that needs their judgement. The frequency and impact still need checking.

04 · A practical next step

Test one clear decision boundary.

Log routine approvals for a week. Choose one repeated decision, agree a limit and escalation rule, and trial it with the service adviser. Review interruptions, turnaround and errors before extending it.

Illustrative extract based on the fictional workshop profile used in our worked example. It demonstrates the reasoning approach; it is not a client result or a guaranteed diagnosis. Findings depend on the answers supplied.

Read the complete worked analysis →

What the reading covers

A cash problem, a sales problem and an overloaded owner may be connected. The Barometer checks your answers for those connections and highlights possible explanations. Its findings depend on what you provide; where the evidence is missing, the useful next step is to check it.

Money & margin

Looks beyond turnover and bank balance to test profit visibility, pricing confidence, margin pressure, cash resilience and whether financial information is arriving early enough to guide decisions.

Demand & customers

Examines where worthwhile enquiries come from, how reliably they convert, whether demand can be repeated and how exposed the business may be to a small number of customers or referral sources.

Work & people

Identifies where unclear roles, inconsistent processes, delays or rework are quietly consuming time and margin—and where ordinary decisions are being pushed back to the owner.

Owner freedom

Tests whether the business can operate, make decisions and protect customer service without constant owner involvement, and what would need to change for the owner to step away with confidence.

What you receive

20 core questions, with targeted follow-up questions where needed. Your report connects the answers, explains the main findings and sets out priorities and practical 30- and 90-day actions. You do not need to upload financial statements or provide revenue, costs or bank balances.

Choose your level

Starting point You receive Price
Free Snapshot 10 questions, score, initial finding, one next step Free
Complete Barometer Full assessment and detailed report $250
Report + Review Complete report and one-hour discussion $495
Owner report access